If you follow me on Twitter or are a fan on Facebook, you’ve been hearing me go on about my disbelief over how only 5% of consumers purchase whole chickens. During this tough economic time, even though we hear complaints and concerns about the rising cost of food, the consumer is not making economical food choices. The consumer is choosing to pay more for parts.
This is one of the interesting and surprising facts that I learned from Jamie Peha during a Seattle Food Community Dinner hosted at the home of the charming Anne Nesbit. Anne, a true example of the gracious hostess, had spent the last day preparing a fantastic multi-course dinner for us featuring chicken. Why? I have to admit that when I first received the invitation I said to the hubby, “I wonder if the company that uses chicken puppets in its commercials is finding that consumers don’t take them seriously?” (more…)